Nike's Knowledge of Athletes Resonates with Consumers – Sourcing Journal
Nike Outranks Adidas, Under Armour And Lululemon Where It Counts Most: Consumer Perception
How Nike's Direct-to-Consumer Strategy Is Crushing the Competition – Footwear News
The Fashion Retailer Nike´s Direct Consumer Offense
How Nike's Food Delivery Collaboration Satisfied Consumer Appetites | Jing Daily
Will Nike's new CEO accelerate its consumer-direct digital transformation? - RetailWire
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Inside Nike's Radical Direct-to-Consumer Strategy — Download the Case Study | BoF
Why Nike Pivoted towards Direct to Consumer Strategy | CXP - Customer Experience Asia
Nike Doubles Down On Digital Amid Pandemic | SGB Media Online
Retail Therapy: Nike built up a huge direct to consumer business, newer brands doing it, too
Nike Pledges Consumer Connection, Innovation
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Inside Nike's Radical Direct-to-Consumer Strategy — Download the Case Study | BoF
The Vibe of the Times": How Nike Became the Biggest Fashion Brand in the World | GQ
Nike Is Going After 3 Kinds of Customers
Nike's New Consumer Experience Distribution Strategy Hits The Ground Running
Nike Just Does It - Keeping An Eye On The Customer
Nike Campaign - Nike Black & White - consumer journey
Nike Collaborates with Stitch Fix to Heighten Consumer Experiences – Sourcing Journal
Nike Touts Payback From Consumer Direct Acceleration Strategy | SGB Media Online
Nike Is #1 Brand Addressing Consumer Social Behavior - Retail TouchPoints
Nike Q1 preview: Analysts question bold direct-to-consumer strategy - Portland Business Journal
Chart: Nike Cuts Out the Middleman | Statista
Over 40% of the Respondents are satisfied with Nike products
