What is Brand Equity? | The Branding Journal
Keller's Brand equity Model – CBBE Model - Brand Equity Pyramid
Emotional steps toward stronger brands
How Much Are the Adidas Logos Actually Worth? – Footwear News
How Adidas is using creative narratives to build brand equity
Adidas: Using creative narratives to build brand equity - MARKETING Magazine Asia
Adidas: Using creative narratives to build brand equity - MARKETING Magazine Asia
Diffusion line build on the brand equity of the core brand – Dolce&Gabbana
Emotional steps toward stronger brands
How Adidas is using creative narratives to build brand equity
Branding Fundamentals: all you need to know about Brand, Brand Equity, Brand Identity, Value Proposition and Brand Position. | by Vugar Mehdiyev | Medium
Consumer Based Brand Equity Survey - Nike and Adidas (Shoes)
PDF) Measuring customer-based brand equity: Empirical evidence from the sportswear market in China
Adidas Brand Study
Part IV | Nike Vs. Under Armour
Adidas plans to sell struggling Reebok brand, Marketing & Advertising News, ET BrandEquity
PDF) Equity in corporate co-branding: The case of Adidas and the All Blacks
Nike vs. Adidas: CBBE of Nike and Adidas part 3
Adidas: Brand Equity by Dora D
Adidas brand equity increases to over five billion euros
An analysis of brand-building elements used by Adidas – Zhorna Sylvia Ali
Adidas Brand Study
